How do you ask for reviews from customers regarding their experience with your company? What should you say during these conversations? And how can you get better at asking for customer feedback?
When you run a business, you want to hear positive feedback from your prospective clients. If you take the time to ask them for feedback, they will tell you something. But unfortunately, this can hurt sales and even cause you to lose loyal customers.
You can ask your customers for feedback through surveys, phone calls, email inquiries, social media messages, text messaging, or even face-to-face meetings. The key is to choose the method that suits your business best.
33 Inventive Ways How to Ask for Reviews from Customers
Asking customers for reviews along their customer journey can be tricky business. Knowing how to ask for feedback without coming across as sale-sy or pushy is hard. But if you want to improve your customer service, try asking for product reviews. Here are some tips to get started.
When Asking in Person
To ensure that your product gets the best possible 5-star rating, you must go out there and find people willing to give you honest feedback. This is easier said than done, though. People often feel uncomfortable asking for quick reviews in person. However, asking open-ended questions allows you to gather information you can use to improve your marketing efforts.
They worry about being judged or, even worse, getting rejected. But, if you take advantage of every chance you get, you might get some great personal recommendations. Here’s how to do it.
Make eye contact
When someone asks for an unprompted review, they are looking for reassurance. You don’t want to look shifty or nervous. Instead, try making eye contact. Look into their eyes and smile. Doing so makes you seem confident and trustworthy.
Don’t say something vague like, “I’d love to hear what you think.” Instead, tell them exactly why you want an honest review. For example, if you’re selling a book, you could say, “I’m writing my next novel, and I’d love to know your opinion on it.” Or, if you’ve got a restaurant, you could say, “I’d love your opinion on our food.”
Don’t come off as pushy or desperate. Instead, state, “Would you mind taking a few minutes to write me a short review?” Then, wait patiently while they consider whether or not to help you.
Give them plenty of time
Most people will respond later. Many will ignore you altogether. So, don’t start pressuring them. Instead, wait 24 hours or so and send another email. Then, if you still need to hear something, call them again.
Thank them profusely
Once you receive a positive response, thank them for helping you out. Tell them you appreciate their support and encourage them to continue doing so. This should be part of your review policies.
After receiving a review, follow up within 48 hours. Send a quick note to thank and acknowledge them for their time and let them understand and know that you plan on implementing their suggestions.
Asking Over the Phone
If you’re running a business that’s customer service heavy, you know how important positive feedback is. You want customers to feel like they had an excellent customer experience with your brand. And there’s no better way to do that than to ask them directly for a review.
But choosing whom to approach is tricky. Do you go straight to the person who had a negative experience? Or do you start with someone who had a great one?
There are several ways to engage your future customers over the phone without being pushy or annoying. Here are some tips so you can make the best impression possible.
Know why you’re calling
Before making contact, consider why you w